We help auto dealers improve the customer sales experience by giving you the tools you need to build a personalized, unique encounter that meets customers’ wants and needs.
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A Dealership's Guide to Proactively Preventing Customer Lease Buybacks
Mastermind's guide to preventing lease buybacks and securing customer loyalty can help maximize dealership revenue. Learn how technology can support your efforts in this guide.
Working the Drive 201: How to Maximize Service-to-Sales Revenue
Learn how to create the best dealership service department by taking advantage of the service drive to find new opportunity for sales and inventory acquisition.
How to Increase Dealership Service-to-Sales Profitability: Tips on Running a Service Department
Learn dealership service department best practices and how your dealership can increase service-to-sales profitability to grow revenue and customer loyalty.
3 Dealership Inventory Management Best Practices
There are many questions that continually pop up around dealerships across the country: Should we keep this vehicle or send it to auction? Is this vehicle worth reconditioning for the lot?
4 Ways for Dealerships to Create a Transparent Customer Experience
At the core of any great relationship is trust and transparency. So, it makes sense as businesses around the country (car dealerships included) determine how to best adapt to changing buyer journeys.
How to Improve the Efficiency of Your Dealership’s Digital Retailing Processes
In the current competitive landscape, if your dealership is ill-prepared to deliver an efficient, user-friendly digital retail experience, you risk watching from the sidelines soon.
Best Practices for Building a Digitally Savvy Dealership Team
To continue advancing into a digital dealership model in the new year, dealers need to ensure they have both the right tools and the team to succeed in today’s increasingly digital market.
3 Digital Retailing Best Practices for Dealerships
Consumers are turning to digital platforms at nearly every step of their buying journey, taking virtual test drives, purchasing and even scheduling service for their vehicles.
The 5 Step Essential Guide to Virtual Dealership Sales Events
Looking for new sales opportunities during COVID-19? Discover 5 steps to create a successful virtual sales event for your dealership.
State of the Automotive Finance Market: 2021 Outlook and Trends
Opportunities exist inside the dealership in 2021 – including in the F&I office. In this blog post, we analyze the state of automotive finance market.
How Dealers Can Ditch Third-Party Auto Leads
Many proactive dealers are turning away from expensive third-party auto lead providers and either reallocating the funds or simply cutting budgets for lead generation.
How to Maximize Dealership Profitability With a Homegrown Inventory
Faced with tightening margins, low vehicle inventories and a narrowing opportunity to rebound in 2020, auto dealers are looking for additional ways to maximize dealership profitability.
4 Best Practices to Engage Auto Sales Leads
Dealership best practices for engaging auto sales leads have evolved over the years to keep pace with changing automotive consumer preferences and marketplace conditions.
Acquisition 201: Tips to be Proactive vs Reactive in Automotive Prospecting
See why dealers need to be proactive vs. reactive when identifying and engaging prospective buyers, along with sales best practices for understanding and responding to early consumer buying behaviors.
How to Improve Auto Dealership Efficiencies With Digital Tools
With razor-thin margins and cutthroat competition, dealers know they can’t afford to allow inefficiencies to build up in their operations if they want to protect and grow their bottom line.
Know More, Sell More: 3 Factors That Sell Vehicles
Discover how 3 factors - the customer, data, and reach - can greatly improve your dealership's car sales. Explore each of these factors in depth in our free ebook.
10 Tips to Close More Deals with Transformed Customer Experience
Explore 10 steps to increase the amount of car sales you close by enhancing your dealership's customer experience.
3 Best Practices for Pre-Owned Car Dealerships
Dealers have seen their business model suddenly shift to being predominantly pre-owned, to the point where IHS Markit research found that in May 2020, there were 3 used vehicles sold for ever new one.
How to Improve Pre-Owned Car Sales with Market EyeQ
When we announced at the 2019 NADA show that we would be adding pre-owned auto sales functionality into our Market EyeQ car sales platform, we had no idea what changes, dealership challenges and...
How to Unite Your Pre-Owned and New Car Sales Teams
How many sales teams does your dealership have? If your answer is more than one, you may be missing valuable opportunities related to uniting your used and new car sales teams.