Market EyeQ Advantage
Market EyeQ is the industry's first-ever sales platform that allows dealers to target loyalty, service and conquest customers from one tool. Learn how Market EyeQ can help you sell more: https://www.automotivemastermind.com/
Other content in this Stream
How to Maximize the Impact of Your Dealerships Tools & Ditch Third-Party Leads
Explore how your dealership can leverage comprehensive data mining and maximize the impact of its digital tools to move away from third-party leads.
3 Ways for Dealerships to Adopt an Omnichannel Sales Strategy
Discover how committing to a consistent customer experience can help improve your dealership's omnichannel sales strategy.
Best Practices for Building a Digitally Savvy Dealership Team
To continue advancing into a digital dealership model in the new year, dealers need to ensure they have both the right tools and the team to succeed in today’s increasingly digital market.
How to Drive Customer Loyalty in Your Service Drive this Winter
Discover how your dealership can increase customer loyalty in the service drive this winter by improving process efficiency and tailoring relevant offers to customers.
3 Best Practices for Modern Automotive Retailing
The past year has introduced new challenges in automotive retail. Explore our whitepaper on 3 Best Practices for Modern Auto Retailing for ways to modernize your dealership's retailing strategy.
4 Tips for Building a Proactive vs. Reactive Dealership Prospecting Strategy
Having a proactive dealership prospecting strategy can improve your dealership's sales and ROI. Discover 4 tips for enhancing your dealership's proactive prospecting efforts.
How to Maximize Dealership Profitability With a Homegrown Inventory
Faced with tightening margins, low vehicle inventories and a narrowing opportunity to rebound in 2020, auto dealers are looking for additional ways to maximize dealership profitability.
New Sales Opportunities for Auto Dealers in 2021
Dealers need to adapt to shifts in consumer behavior and buying preferences. Explore new ways to create car sales opportunities for 2021.
3 Best Practices for Pre-Owned Car Dealerships
Dealers have seen their business model suddenly shift to being predominantly pre-owned, to the point where IHS Markit research found that in May 2020, there were 3 used vehicles sold for ever new one.
Know More, Sell More: 3 Factors That Sell Vehicles
Discover how 3 factors - the customer, data, and reach - can greatly improve your dealership's car sales. Explore each of these factors in depth in our free ebook.
10 Tips to Close More Deals with Transformed Customer Experience
Explore 10 steps to increase the amount of car sales you close by enhancing your dealership's customer experience.
Acquisition 101: Identify Quality Leads with Low-Touch Marketing
Explore how dealerships can proactively identify and engage high-quality prospective auto sales leads with low-touch automated dealership marketing.
1:233 Ways to Grow Pre-Owned Profits
Dealers are selling 39% more used cars than they were 10 years ago and the average transaction price is up 21% but the profits are not keeping pace. Carla shares 3 easy ways to grow pre-owned profits.
How to Improve Auto Dealership Efficiencies With Digital Tools
With razor-thin margins and cutthroat competition, dealers know they can’t afford to allow inefficiencies to build up in their operations if they want to protect and grow their bottom line.
How to Improve Pre-Owned Car Sales with Market EyeQ
When we announced at the 2019 NADA show that we would be adding pre-owned auto sales functionality into our Market EyeQ car sales platform, we had no idea what changes, dealership challenges and...
The 5 W’s of Auto Sales Prospecting
Discover how auto dealerships can utilize the 5 W’s to identify their best car buyer prospects, gain insight into prospects’ buying behaviors and successfully increase more car sales.
How to Unite Your Pre-Owned and New Car Sales Teams
How many sales teams does your dealership have? If your answer is more than one, you may be missing valuable opportunities related to uniting your used and new car sales teams.
6 Tips to Attract First-Time Car Buyers
Learn auto sales best practices for identifying and communicating with first-time car buyers to sell more cars and expedite dealership recovery efforts.
Post-Pandemic F&I Best Practices
Like every other department, pre-pandemic life likely looked vastly different for auto dealerships’ F&I teams than it does now. Even with vehicle affordability concerns on the rise, record-high...
Driving Profit in the New Market: New Opportunities in Used Cars
Learn how to improve dealership profitability by applying the best practices revolutionizing automotive retail and marketing to the challenges of pre-owned sales.