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Crack the Code on Pre-Owned Inventory Acquisition: Dealership Playbook

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2 TABLE OF CONTENTS Why It Matters ................................................................................................. 1 The Know How ................................................................................................ 2 Equipping Your Team to Succeed ...................................................................3 The Action Plan ..............................................................................................4 Standardizing Your Process ..............................................................................5 Key Factors to Assess When Evaluating Trades ................................. 5 1. Vehicle History Conditions ........................................................................... 6 2. Local Customer Demand ...............................................................................7 3. Market Factors ................................................................................................. 8 4. Unique Financing Options ........................................................................... 9 Call & Email Templates .............................................................................. 10 Call or Voice Message – Acquire In-Demand Make or Model ...............10 Call or Email – Service Acquisition ...............................................................10 Email - Acquire In-Demand Make or Model ................................................ 11

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