If you haven't already, introduce your
customer base to the concept of
pre-selling or reserving in-bound
vehicles as a new, normal way to shop
for what they want.
When marketing or communicating
with customers about pre-orders, it's
important your BDC and sales teams
speak confidently to estimated
timelines and options, including what
is currently available for pre-order.
E X A M P L E
[Customer Name],
As a valued customer of [Dealership], we want
to ensure your next vehicle purchase is as
seamless and easy as possible. By pre-ordering
now, you can side-step current inventory and
market constraints while skipping to the head
of the line when purchasing your next
[Customer Make].
We'd love to discuss our current pre-order
and customization options. Contact us today
to learn more.
