Sales

  • 2020 Auto Industry Trend Predictions: What’s Next in Auto Sales

    2020 Auto Industry Trend Predictions: What’s Next in Auto Sales

    U.S. auto industry trends aren’t very positive these days with auto dealers watching forces beyond their control put a damper on dealership sales and profits. But while the global auto sales...

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  • Take the Guesswork Out of Car Sales Strategy49:40

    Take the Guesswork Out of Car Sales Strategy

    In this webinar you will learn: - Best practices for leveraging your marketing efforts to make more sales - How to identify the right information your sales personnel should leverage - The art and

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  • 5 Data-Driven Reasons Why Your Dealership Needs a Sales Platform

    5 Data-Driven Reasons Why Your Dealership Needs a Sales Platform

    Why does your auto dealership need a sales platform? The answer is simple: We’re living in the age of data – and it’s become clear that businesses who don’t adapt to that reality can’t compete for...

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  • How Dealerships Can Increase Revenue Through the Service Drive1:05:34

    How Dealerships Can Increase Revenue Through the Service Drive

    As car buyers wait longer and longer between new vehicle purchases, refining your dealership’s service-to-sales process to increase revenue can make all the difference when it comes to your bottom lin

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  • 4 Types of Automotive Data to Help You Sell More Cars

    4 Types of Automotive Data to Help You Sell More Cars

    When it comes to automobile marketing and sales, there is certainly not a “one-size-fits-all” approach. Car shoppers are unique in their budgets and vehicle needs. It’s important that dealers...

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  • How to Drive Sales with Predictive Analytics29:13

    How to Drive Sales with Predictive Analytics

    Johannes Gnauck, Mastermind’s Founder and Co-CEO, discusses how a data-powered sales platform is essential for dealers to compete and stay afloat in the predicted flattening market ahead. Market Eye

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  • The Market EyeQ Advantage1:39

    The Market EyeQ Advantage

    Market EyeQ is the industry's first-ever sales platform that allows dealers to target loyalty, service and conquest customers from one tool. Learn how Market EyeQ can help you sell more.

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  • Automotive Sales Webinar:  How Car Dealerships Earn Customer Loyalty55:38

    Automotive Sales Webinar: How Car Dealerships Earn Customer Loyalty

    Discover how to leverage dealership customer data to improve your dealership’s customer loyalty and enhance your customer retention programs.

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  • Shifting Paradigm of Automotive Sales53:28

    Shifting Paradigm of Automotive Sales

    In this webinar you will learn: - How to personalize the sales experience to every customer and more Do you want to increase your customer retention rate, convert service to vehicle sales and gain

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  • 3 Tips for Improving Dealership Conquest Marketing

    3 Tips for Improving Dealership Conquest Marketing

    Auto dealers have always looked to conquest sales to grow their businesses and increase car sales – and for good reason. Unless your dealership has some sort of far-fetched success with first-time...

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  • Mercedes-Benz of Rochester Success Story1:54

    Mercedes-Benz of Rochester Success Story

    Meet Mike Legg of Mercedes-Benz of Rochester. Market EyeQ has allowed his dealership to be the fastest growing sales staff in their market year-over-year as well as accurately track customer informati

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  • How Dealerships Can Maximize Their Holiday Sales

    How Dealerships Can Maximize Their Holiday Sales

    As we approach the end of the year, holiday car sales are upon us, with Black Friday and Christmas being the tentpoles of many dealerships’ end-of-year sales strategies. With so many dealers...

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  • Market EyeQ Benefits

    Market EyeQ Benefits

    Increase Customer Loyalty and Service to Sales Conversion while Conquesting new Customers. All in one Sales Platform!

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  • 3 Ways Dealerships Can Retain Car Sales

    3 Ways Dealerships Can Retain Car Sales

    A customer walking into a showroom is often the first step in the car buyer journey. Next, is getting them to come back for regular vehicle service and maintenance. The ultimate goal? The customer...

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  • How to Improve Dealership Lead Quality

    How to Improve Dealership Lead Quality

    In sales, it’s all about the leads. The number and the quality. Most car dealerships (and their sales teams) always clamor for “more leads.” But what they really want are more quality leads. Smart...

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  • Car Sales Lead Quality vs. Quantity for Dealerships

    Car Sales Lead Quality vs. Quantity for Dealerships

    The debate over auto dealership sales leads has always been about the balance of lead quantity versus quality. Dealers are often trying to strike a balance between more leads and better leads to...

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  • New Country Motor Cars Success Story1:38

    New Country Motor Cars Success Story

    Hear Steve Dunham, General Manager of New Country Motor Cars in Connecticut, share how Mastermind has helped his dealership convert more service repair orders into new car sales and maximize ROI. Do

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  • How to Leverage Labor Day to Sell More Cars

    How to Leverage Labor Day to Sell More Cars

    How to Leverage Labor Day to Sell More Cars Holidays are traditional tentpoles in automotive dealership marketing campaigns, whether it’s end-of-year holiday sales events, quirky Halloween TV...

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  • Automotive Equity Mining vs. Data Mining: Why Your Dealership Needs a Sales Platform

    Automotive Equity Mining vs. Data Mining: Why Your Dealership Needs a Sales Platform

    Automotive Equity Mining vs. Data Mining: Why Your Dealership Needs a Sales Platform Many dealers are driving sales and profits with automotive data mining and equity mining tools. Some however,...

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  • How to Improve Your Car Dealership’s Sales Team

    How to Improve Your Car Dealership’s Sales Team

    A productive and efficient sales team is the lifeblood of a dealership. While many auto dealer sales trainings focus on big-picture tips and tricks, not enough dig into the core factors that truly...

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