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Auction vs. Retail: Adapting to Inventory Challenges in 2021

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Committing to the development of a robust homegrown inventory offers dealers a more sustainable source of trade-ins, revenue opportunities in each department and additional ways to maximize profitability at each stage of the vehicle's lifecycle. To promote this sort of ongoing customer retention, every dealership department needs to work together. By using modern tools that integrate with data from their CRM, DMS and inventory data, dealers can unite their teams to seamlessly nurture customers through the ongoing customer journey and back into the sales funnel again. NEARLY 60% OF DEALERS CITE LIMITED INVENTORY AS A FACTOR HOLDING BACK BUSINESS. CADSI, Q3 2020

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