Dealership Guide: Customer Communication Amid Inventory Shortages

Issue link: https://resources.automotivemastermind.com/i/1416317

Contents of this Issue


Page 1 of 15

How to connect with your customers and stay ahead of delays Faced with increasingly low inventories and, in some cases, record-breaking profits, some dealers have considered taking a "step back" from their marketing efforts until the market stabilizes. However, the latest forecasts emphasize why it's so critical dealers stay connected to their audience. Dealers can't afford to pause their sales and marketing efforts. GLOBAL LIGHT VEHICLE PRODUCTION IMPACTS ARE NOW EXPECTED TO LAST WELL INTO 2022. IHS Markit Faced with increased competition both online and in-market, changing buyer expectations and low inventory levels, to succeed in today's marketplace and turn challenges into opportunities, dealers must ensure they're offering a unique and consistent customer experience that stays true to their brand promise and is tailored to their audience at every touchpoint. In this e-book, we cover three areas to help your dealership improve customer communication and overcome inventory shortages, including: 1. What customers want from their dealership today 2. Tips and tactics for connecting and staying ahead 3. Templates for your team to get started

Articles in this issue

view archives of Ebooks - Dealership Guide: Customer Communication Amid Inventory Shortages