Task your dealership's inventory
management team to develop a dealership
sales and acquisition strategy that reflects:
9 Your brand promise
9 Local, regional and national sales trends
9 Your local market
Remember to personalize your approach
when reaching out, avoiding any
"bait-and-switch" deals and including
actionable offers.
E XA M P L E
[Customer Name],
As demand for vehicles grows due to the chip
shortage, we have had many customers looking
for quality, good condition used [Current
Model] like yours. Your [Current Class] may
be worth more than you think!
We would be willing to pay a premium price
for your [Current Make] – or any sellable
pre-owned model in your household.
We would like to schedule a complimentary
equity analysis to provide you with the most
accurate purchase offer for your vehicle.
Contact us to schedule your appointment today
— no purchase is necessary.
