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Service Acquisition Call Script
Hello [customer name]. This is [your name], and I'm a [title] with [dealership]. Did I catch you at a good time?
The reason for my call, and it's primarily a courtesy call, is I noticed you were coming in for service in a couple
of days. Looking at your current service records, we've had many customers looking for quality, good condition
used [current model] like yours.
Would you be interested in selling your [current make]? We would be willing to offer you above market value
for your current vehicle after performing a quick, no obligation required mechanical inspection, even if you don't
purchase from us.
(If yes, interested in selling or trading in) Great! I'd love to get you connected to a member of our sales team
who can discuss your options and determine the best way we can assist you. Do you have some time now to
discuss or would you prefer to chat when you come in on [appointment date]?
(If no, not interested in selling or trading in) Understandable! It's a great vehicle. If you change your mind or
would be interested in a complimentary appraisal to see what your [current model] is currently worth, be sure to
let your technician know on [appointment date]. We're here to help!
SERVICE ONLY
Service Email Template
Hi [customer name],
Amid current inventory constraints, ensuring your [current make] is running smoothly and efficiently couldn't
be more important.
To ensure your [current model] continues operating at optimal performance, we'd like to invite you to bring
your vehicle in for a checkup with our expert technicians. They'll inspect your vehicle thoroughly and complete
the necessary repairs to keep your [current model] running for years to come.
Contact us to schedule your service appointment.
[employee signature]
Service Call Script
Hello [customer name],
This is [your name], and I'm a [title] with [dealership], and I wanted to check-in with you.
Due to the current inventory constraints, we know how important it is to keep your vehicle running as smoothly
as possible. Do you have any concerns with your [current model]?
(If answered yes, in need of service or repair) We're here to help! I'd love to connect you to a member of our
service department to discuss your options and schedule your service.
(If answered no, not in need of service or repair) No problem. To offer you some additional peace of mind,
we'd love to invite you to come for a check-up with one of our expert technicians. They'll inspect your vehicle
thoroughly to identify any needed repairs and would be happy to discuss our variety of maintenance plans that'll
keep your [current model] running smooth for years to come.
