Task the previously mentioned person or team to
use these insights to engage customers preparing
to return to market in the next 6-10 months with
relevant and timely messaging that keeps them
informed on current market conditions.
The dealership service drive empowers dealers to
stay top-of-mind with loyalty customers through
well-timed service notifications. This strategy
supports dealers in their quest to generate
ongoing revenue while they build customer loyalty
and fuel future sales and vehicle acquisitions.
When communicating with service customers,
instead of competing on cost, craft messaging to
your loyalty customers that focuses on your
service department's advanced knowledge of their
vehicle – and them – as compared to the more
generalized service shop down the road.
Customers who
service their vehicles
at the dealership are
2.5x more likely to buy
from that same dealer.
automotiveMastermind,
based on consumers who returned
to market over a 120-day window
