Call Script
Call Script
Hello [Customer Name],
This is [Sales Rep], and I'm a [Title] with [Dealership]. Amid
current inventory constraints, we want to check in to ensure our
customers continue to have access to reliable transportation.
Do you have any concerns with your current vehicle or interest in
upgrading in the next few months?
• [If answered yes: in need of service or repair] Let's connect
you to a member of our service department to discuss your
options and schedule your service.
• [If answered no: no current concerns or future purchasing
plans] To offer you some additional peace of mind, would you
be interested in coming in for a check-up with one of our
expert technicians?
• [If answered yes: planning to purchase or upgrade] Let's get
you connected to a member of our sales team who can discuss
your options and determine the best way we can assist you.
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Service Customers
The service drive offers dealers the perfect opportunity to
generate ongoing revenue and fuel future loyalty through
data-driven, customer-first communications. By serving as an
ongoing customer concierge through convenient service alerts
and personalized communications, dealers can create the type
of service experience that keeps customers coming back for
years to come.
Look for opportunities to leverage your service drive to
regularly reconnect with buyers. This includes well-timed
maintenance notifications and reminders. The goal is to deliver
an excellent service experience that builds customer loyalty
– and sets the stage for a future sales opportunity.
Typically representing a dealer's highest ROI sales and a
consistent source of service and other fixed-ops revenues,
focusing on your loyalty customers ultimately benefits your
dealership's bottom line now – and in the future.
Want to learn how Mastermind can help your dealership take a
data-driven approach to preventing customer defection?
Request a demo.
