Seamless Integrations: Turning Automotive Data into Actionable Insights

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S E A M L E S S I N T E G R A T I O N S : TURNING AUTOMOTIVE DATA INTO ACTIONABLE INSIGHTS The Power of Comprehensive Data As the automotive retail market gets increasingly competitive – and customer buying journeys become more complex – accurate and extensive data has become crucial for dealers to make calculated and informed decisions. Mastermind's comprehensive network of integrations provide dealers with a holistic view of their market that seamlessly integrates with their existing workflows. With access to a wide range of data sources, we turn customer data into actionableinsights and predictions that help dealers proactively uncover sales opportunities across their portfolio. Mastermind's Key Integrations: • Vehicle Insights: Access comprehensive vehicle history with CARFAX to calculate the trade-in value of vehicles, fuel personalized, predictive marketing campaigns and craft deals designed to drive ROI. • Service Arrival Notifications: Boost customer engagement in the service drive with real-time notifications with integrations with MDL automation, CDK Global, Dealertrac and more. • CRM & DMS Syncing: Streamline your operations and identify sales opportunities across the dealership by automatically syncing data from platforms like Momentum CRM, VinSolutions, Reynolds and Reynolds, CDK Global, Elead and DriveCentric. • Deal Calculation and Credit Insights: Precision matters. With Market Scan, ensure every deal has Penny Certain ™ accuracy. Enhance your financial decisions with vital credit insights from TransUnion. • Buyer Predictions and Data Enrichment: Stay ahead of the curve. Leverage S&P Global Mobility's expansive data sets and expertise to harness advanced predictor and contextual datasets, refining buyer predictions to ensure you're always one step ahead. "Mastermind's integration with Reynolds and Reynolds has been incredible. We started using service arrival notifications right away, so now we actually know in real time when a customer is visiting the drive. It's been so effective that we even made a sale within the first day of going live." – Denis Carey, General Manager, Audi Freehold

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