COVID-19 Resources for Dealerships
How to adapt your dealership to COVID-19 challenges. Learn how to go virtual, remain agile, and pivot your dealership's operations model.
The 35-Point Checklist You Need For Reopening Your Dealership
A successful reopening requires dealers to start thinking ahead right now. View our checklist for a comprehensive look at what must be considered when reopening your dealership.
Auto Sales: Why Personalized Marketing Is More Important Than Ever
In our previous blog on personalized marketing , we discussed the basics of what personalized marketing is, what types of personalized marketing capabilities are available for dealerships and how...
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What Car Shoppers Are Asking Now & How Auto Dealers Can Adapt to Changing Buying Behaviors
The COVID-19 pandemic is an evolving situation, and with each set of updated or loosened restrictions, consumers have new questions about what this means to them.
FREE WEBINAR Using Data Mining to Drive Sales & Improve CX During Market DisruptionsRegister Now
Pre-Owned and New Cars Sales are Beginning to Recover
Erik Hess, Vice President of Business Operations at Mastermind, shares pre-owned and new car sales trends as dealerships begin to reopen across the country.
The Rundown on Our Virtual BDC Pilot amid COVID-19
Carla Nurse, Director of Sales Development, shares a summary of the virtual BDC program that Mastermind pivoted to in one of many efforts to help our dealer partners during the COVID-19 pandemic.
Proactive Recovery: Comprehensive Planning for Reopening Your Dealership
Ready to reopen your dealership? Join Ian Grace, Senior Manager of Partner Performance at Mastermind as he shares his in-depth approach for reopening your dealership.
How to Make the Most of Your Auto Leads in the Post-Pandemic Market
As we’ve discussed before, digital analytics have changed the traditional balance of quality versus quantity in auto sales leads. Automating the auto lead generation and analysis process means...
Why Comprehensive Data Mining is the Only Way Forward for Auto Sales
For years, dealers have turned to equity mining tools to try and streamline identifying revenue opportunities in the service drive.
How to Kickstart Auto Sales After COVID-19 Disruptions
It may seem counterintuitive to view the post-pandemic marketplace as an “opportunity,” but that’s what it will be for dealers who are prepared to serve customers in the new environment.
Mastermind Provides Unprecedented Virtual BDC Support Amid COVID-19
In a time where dealership management were pre-occupied with focusing on bigger picture strategies to combat the COVID-19 disruptions, Mastermind stepped in to prospect on behalf of the dealership.
How to Keep Sales and Service Connected While Operating Virtually
It’s challenging in the best of times for dealers to keep sales and service connected. When large portions of your auto dealership are operating virtually, it’s even more complicated.
Digital Retailing: How to Improve Customer Experience and Sell More Cars
In an era where your dealership’s engagement with prospects and customers increasingly takes place online, how much thought have you given to the customer experience that takes place in your...
How to Kick Start Auto Leads During and After COVID-19
Join Matt Niess, Director of Business Development at automotiveMastermind, to learn about how to kick start auto leads during and after COVID-19 disruptions in this webinar.
4 Ways to Increase your Dealership's Service Drive Profitability
How can your dealership increase its service drive profitability? As consumers wait longer than ever between new vehicle purchases, refining your dealership’s service department process is essential.
36-Point Checklist If Your Dealership is Mandated to Close
We put together a comprehensive checklist you should get familiar with now to be prepared in case you find yourself with little to no warning from your local government to close your dealership.
How to Improve CX in the Service Drive (During and Post COVID-19)
The service drive is a critical component of the dealership customer experience in normal times, but it’s become even more important in the current environment.
Virtual Dealership & Digital Retailing During COVID-19
With in-person auto sales virtually eliminated or heavily restricted across the country, dealers are embracing digital retailing. Explore how your dealership can take advantage of this shift.
6 Tips to Run a Remote Sales Department during COVID-19
Discover six tips for your dealership to consider while operating as a remote sales department amid COVID-19 disruptions.
Share Your Story With Us
While these last few weeks have been challenging, it’s been incredible to see how our industry is pulling together to serve their communities during these trying times. Share your story with us.
Maximizing Your Service Drive During COVID-19
Join Mastermind OEM Account Director Matt Goodwin as he discusses immediate steps to take to maximize your service drive - while building trust and loyalty in your community. See full webinar here.