automotiveMastermind

  • 3 Important Trends Shaping Future Customer Car Buying Behaviors in 2021

    3 Important Trends Shaping Future Customer Car Buying Behaviors in 2021

    As disruptions ranging from rapid digitalization to widespread inventory shortages shake the automotive industry, success for auto dealers continues to be defined by how well teams can adapt and...

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  • How to Reimagine the Dealership BDC

    How to Reimagine the Dealership BDC

    Dealership business development centers, also known as BDCs, have long been the topic of debate at many auto dealerships. But, never has the topic been more relevant than now.

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  • Busting Three Common Myths About EVs and Auto Dealerships

    Busting Three Common Myths About EVs and Auto Dealerships

    With the automotive industry rapidly recovering while simultaneously evolving to changing consumer buying habits, a once-niche segment has become more top-of-mind for OEMs: EVs.

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  • 4 Tips to Take Your Dealership Reporting to the Next Level

    4 Tips to Take Your Dealership Reporting to the Next Level

    Dealerships of all sizes are undoubtedly familiar with metrics and dashboards. Whether it’s your CRM, DMS or sales platform, a good part of your day is already spent on reviewing performance reports.

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  • 3 Ways to Use Data to Tackle Current Dealership Challenges

    3 Ways to Use Data to Tackle Current Dealership Challenges

    What are your dealership’s greatest challenges in 2021? Are they the same today as they were five years ago? Chances are, they’ve likely evolved over time.

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  • 3 Steps to Strengthen Your Dealership’s Core for the Future

    3 Steps to Strengthen Your Dealership’s Core for the Future

    While the future of auto dealerships is undoubtedly evolving, the change welcomes new opportunities for dealership growth. Learn more in our latest blog post.

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  • How To Work The Service Drive – Part 2

    How To Work The Service Drive – Part 2

    As a follow-up to our previous Part 1, in this blog post we share how dealerships can increase service drive profitability.

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  • 3 Dealership Inventory Management Best Practices

    3 Dealership Inventory Management Best Practices

    There are many questions that continually pop up around dealerships across the country: Should we keep this vehicle or send it to auction? Is this vehicle worth reconditioning for the lot?

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  • 3 Steps to Get Ahead of Auto Leads with Proactive Dealership Marketing

    3 Steps to Get Ahead of Auto Leads with Proactive Dealership Marketing

    Exiting an incredibly challenging year for auto dealers and consumers alike, automotive sales started off strong in 2021, growing by 11% month-over-month in January according to IHS Markit.

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  • 4 Ways for Dealerships to Create a Transparent Customer Experience

    4 Ways for Dealerships to Create a Transparent Customer Experience

    At the core of any great relationship is trust and transparency. So, it makes sense as businesses around the country (car dealerships included) determine how to best adapt to changing buyer journeys.

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  • 4 Strategic Staffing Best Practices for Dealerships in 2021

    4 Strategic Staffing Best Practices for Dealerships in 2021

    Hiring and staffing can be one of the most frustrating components of life at auto dealerships. In this blog post we outline four strategic staffing best practices for dealerships.

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  • 4 Ways Dealers Have Cracked the Code on Working the Service Drive

    4 Ways Dealers Have Cracked the Code on Working the Service Drive

    Dealers are looking for new opportunities to maximize their sales and retention efforts. In this blog post, Mastermind shares four ways dealers have cracked the code on working the service drive.

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  • 3 Ways to Improve Your Service Drive Marketing to Drive Car Sales

    3 Ways to Improve Your Service Drive Marketing to Drive Car Sales

    In this blog post, we share three ways dealerships can improve service drive marketing and maximize its impact by focusing on trade-in opportunities, using modern tools and promoting customer loyalty.

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  • How to Improve the Efficiency of Your Dealership’s Digital Retailing Processes

    How to Improve the Efficiency of Your Dealership’s Digital Retailing Processes

    In the current competitive landscape, if your dealership is ill-prepared to deliver an efficient, user-friendly digital retail experience, you risk watching from the sidelines soon.

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  • Best Practices for Building a Digitally Savvy Dealership Team

    Best Practices for Building a Digitally Savvy Dealership Team

    To continue advancing into a digital dealership model in the new year, dealers need to ensure they have both the right tools and the team to succeed in today’s increasingly digital market.

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  • 3 Ways to Strategize for Dealership Success in 2021

    3 Ways to Strategize for Dealership Success in 2021

    With 2020 behind us, dealership leaders are entering the new year with many important lessons learned on pivoting and keeping their businesses moving forward despite industry disruption.

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  • 3 Ways to Maximize Service-to-Sales Profitability

    3 Ways to Maximize Service-to-Sales Profitability

    With sales revenue down, for many dealers, the service drive became a key component to survival. In this blog post, we share 3 ways to maximize service-to-sales profitability at your dealership.

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  • Adapting to 2021 Inventory Challenges

    Adapting to 2021 Inventory Challenges

    In this blog post, we explore three ways creative dealerships can adapt to 2021 inventory challenges.

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  • 3 Digital Retailing Best Practices for Dealerships

    3 Digital Retailing Best Practices for Dealerships

    Consumers are turning to digital platforms at nearly every step of their buying journey, taking virtual test drives, purchasing and even scheduling service for their vehicles.

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  • State of the Automotive Finance Market: 2021 Outlook and Trends

    State of the Automotive Finance Market: 2021 Outlook and Trends

    Opportunities exist inside the dealership in 2021 – including in the F&I office. In this blog post, we analyze the state of automotive finance market.

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