Leadership
Resources to help you be a better leader for your dealership
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Read FlipbookGETTING THE JOB DONE: 7 Tips to Become a Better Dealership Leader
From our experience at Mastermind working with some of the best leaders in the automotive industry, we put together suggestions for what we’ve seen work best in the dealership environment.
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41:39Watch VideoHow Dealership Management Can Become Better Leaders
In this podcast, Andrew Rains, Chief Commercial Officer at automotiveMastermind, breaks down how to become a more effective leader. Andrew oversees new business, customer retention, account managem
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Read ArticlePredictive Analytics in the Auto Industry
The automotive industry continues to face dynamic challenges such as shifting marketing conditions, increased competition, cost pressure and volatility. For dealers with the right technology,...
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Read ArticleHow to Improve Your Car Dealership’s Sales Team
A productive and efficient sales team is the lifeblood of a dealership. While many auto dealer sales trainings focus on big-picture tips and tricks, not enough dig into the core factors that truly...
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Read Article4 Types of Automotive Data to Help You Sell More Cars
When it comes to automobile marketing and sales, there is certainly not a “one-size-fits-all” approach. Car shoppers are unique in their budgets and vehicle needs. It’s important that dealers...
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Read ArticleHow to Overcome Common Dealership Challenges
Every day, car dealers face a wide array of challenges that can range from simple annoyances to significant strategic threats to their dealership’s bottom line. Dealership leaders often spend a...
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38:47Watch VideoThe Most Important Customer Data Points
In this podcast, automotiveMastermind shares why their data and technology is helping dealers sell more cars. Data is widely available these days, and it's becoming a race to crunch numbers to predict
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29:58Watch VideoHow Dealers Can Better Talk to Customers
In this podcast Steve DeWitt, Business Development Director at automotiveMastermind, shares some valuable insight into how automotive retailers can better talk to customers. Want to learn more about
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Read ArticleEverything Dealers Need to Know About AI in the Automotive Industry
When the topic of “artificial intelligence in the automotive industry” comes up, most people probably have visions of autonomous vehicles humming through city streets, picking up and dropping off...
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Read Article5 Data-Driven Reasons Why Your Dealership Needs a Sales Platform
Why does your auto dealership need a sales platform? The answer is simple: We’re living in the age of data – and it’s become clear that businesses who don’t adapt to that reality can’t compete for...
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47:32Watch VideoHow Automotive Retailers Proactively Target Car Buyers
In this podcast, Johannes Gnauck, co-Founder and co-CEO of automotiveMastermind, shares some of their best practices on how they target car buyers. Car buyers today are more educated than ever about
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Read Article7 Steps to Create a Dealership Customer Strategy
Customer experience (CX) is more than customer service. While customer service certainly influences CX, the concept extends throughout the entire relationship a customer has with your dealership,...
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Read ArticleHow Do Your Customers Measure Their Experience at your Dealership?
Using data to help your sales staff truly understand their customers and anticipate their needs will lead to a better overall experience in your dealership. In this article, automotiveMastermind...
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Read ArticleThe State of Automotive Financing: What Dealers Need to Know
Don’t close down your F&I department just yet, as it turns out the dealer-assisted loan might not be dead after all. Despite what some media reports recently claimed, your ability to put customers...
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Read ArticleHow AI is Transforming the Automotive Industry & Enhancing the Dealership Sales Process
When Hollywood considers what artificial intelligence (AI) might look like in the automotive industry, the results range from the “Transformers” movies in which cars and trucks turn into giant...
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