Loyalty and Retention Resources for Dealerships

Learn how to increase dealership loyalty and retention at your dealership with these resources designed for auto dealers. Explore checklists, guides, and articles to help you sell more cars.

  • Guide to Dealership Customer Loyalty

    Guide to Dealership Customer Loyalty

    Discover the guide to dealership customer loyalty. Learn why your dealership should focus on loyalty and how you can promote automotive customer retention.

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  • Path to Proactively Preventing Lease Buybacks

    Path to Proactively Preventing Lease Buybacks

    Discover Mastermind's tips to keep your customers engaged and satisfied throughout their lease. Learn to stop customer defection by preventing lease buybacks using this guide.

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  • 3 Steps to Proactively Prevent Customer Lease Buybacks

    3 Steps to Proactively Prevent Customer Lease Buybacks

    Explore best practices for auto dealers to proactively prevent lease buybacks and customer defection to promote customer loyalty and drive sales.

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  • Maintain Proactive Communication with Your Existing Customers1:21

    Maintain Proactive Communication with Your Existing Customers

    Watch this quick video to learn how Mastermind can help you identify critical opportunities within an easy-to-use dashboard that helps you start conversations early and prevents defection.

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  • How Does Comprehensive Data Increase Your Bottom Line?1:40

    How Does Comprehensive Data Increase Your Bottom Line?

    Data, it sounds boring but it's actually the key to your dealership's success, and when it’s actionable and accurate you can find customers before other dealerships even realize they're in the market.

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  • 3-Step Guide to Protecting Your Dealership Loyalty Customer Base

    3-Step Guide to Protecting Your Dealership Loyalty Customer Base

    Retention and loyalty are a critical factor in an automotive dealer's bottom line. Here are three key steps to increase customer loyalty and retention for your auto dealership.

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  • How to Increase Loyalty and Improve Customer Retention Amid Dealership Inventory Shortages

    How to Increase Loyalty and Improve Customer Retention Amid Dealership Inventory Shortages

    As dealerships’ inventory tighten amid ongoing microchip shortages, now is the time for automotive industry dealers to focus on proactively retaining their loyal customers to improve retention.

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  • 3 Reasons Why Dealers Need to Focus on Loyalty in 2021 More Than Ever

    3 Reasons Why Dealers Need to Focus on Loyalty in 2021 More Than Ever

    According to an IHS Markit report, “During the past several years loyalty has emerged as one of the most watched metrics in the US new vehicle industry, along with market share and profitability."

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  • How to Maximize the Profitability of Your Dealership's Customer Portfolio

    How to Maximize the Profitability of Your Dealership's Customer Portfolio

    Discover how leveraging personalized offers and enhancing your preowned inventory strategy can help your dealership maximize profitability.

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  • How Marketing to Customers During COVID-19 Increased Dealer Loyalty

    How Marketing to Customers During COVID-19 Increased Dealer Loyalty

    According to an Automotive News survey in March 2020, 76% of dealers said they planned to cut marketing budgets during the pandemic. But if your goal is to sell more cars, why stop marketing?

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  • How to Drive Customer Loyalty in Your Service Drive this Winter

    How to Drive Customer Loyalty in Your Service Drive this Winter

    Discover how your dealership can increase customer loyalty in the service drive this winter by improving process efficiency and tailoring relevant offers to customers.

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  • Auto Dealer Grows Used Car Inventory and Loyalty with Mastermind

    Auto Dealer Grows Used Car Inventory and Loyalty with Mastermind

    Learn how Mastermind empowered Fred Haas Toyota World to sell more cars and create a better car buying experience to maximize dealership profitability.

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  • 3 Tips For Proactively Promoting Dealership Customer Retention

    3 Tips For Proactively Promoting Dealership Customer Retention

    Customer retention can make or break a dealership’s bottom line. That’s why customer relationship management has become such a hot topic. Learn 3 tips for promoting customer retention in this post.

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  • The Mastermind Brochure

    The Mastermind Brochure

    Get the only dealership solution you need to identify quality leads, increase retention, and expand your portfolio via service and conquest opportunities.

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  • Limiting Loyalty Defection with Conquest Marketing: What You Need to Know

    Limiting Loyalty Defection with Conquest Marketing: What You Need to Know

    Conquest marketing will be an integral part of maintaining market share as nomadic consumer behavior increases in 2020 throughout the remainder of the pandemic and beyond.

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  • Automotive Sales Webinar:  How Car Dealerships Earn Customer Loyalty55:38

    Automotive Sales Webinar: How Car Dealerships Earn Customer Loyalty

    Discover how to leverage dealership customer data to improve your dealership’s customer loyalty and enhance your customer retention programs.

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  • How Predictive Analytics Drives Customer Loyalty and CSI Scores

    How Predictive Analytics Drives Customer Loyalty and CSI Scores

    Today there are more vehicles to choose from, more ways to buy them, and more power in the hands of the customer than ever before. But this also gives customers the opportunity to show less brand...

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  • The Importance of Customer Journey in Customer Retention

    The Importance of Customer Journey in Customer Retention

    Find out what you can learn from two of the most famous salesmen, Joe Girard and Ali Reda.

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