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Dealership Cheat Sheet: 5-Steps to Marketing with Low or No Inventory
Dealers may experience low or no inventory through 2022. Use this valuable guide to find opportunity in 5 steps: plan, acquire inventory, sell pre-orders, work the service drive, and retain customers.
3 Ways Marketing Automation Can Help Dealers Overcome Challenges
Learn how dealers can leverage marketing automation tools and technology to overcome inventory challenges, acquire pre-owned vehicles and sell more cars.
Naples INFINITI Success Story
From providing an exceptional customer experience to enhancing its service-to-sales process, Mastermind's buyer insights and marketing campaigns keep the dealership one step ahead of the competition.
Dealership Guide: Customer Communication Amid Inventory Shortages
Looking to overcome inventory challenges? Acquire more inventory, engage loyal customers, and drive more traffic to your service drive using the power of data through automotiveMastermind.
Why Dealers Need to Keep Marketing – Even with Low or No Inventory
Explore why auto dealers need to keep marketing amid inventory shortages and learn how dealerships can continue marketing even with no or low inventory.
How Mastermind is Putting Ford Dealers Back in the Driver's Seat
Our Mastermind platform tackles the everyday problems Ford dealers face, like managing a large audience, prioritizing the right customers, and using the best messaging.
12-Point Planning Checklist for 2022 Inventory Shortages
With market changes and rising demand, 2022 promises to have dealership inventory challenges. Read automotiveMastermind’s 12-Point checklist to proactively acquire and sell vehicles in the year ahead.
Three Tips to Create a Dealership Culture Driven by Customer Experience
Explore tips for auto dealers to improve the dealership customer experience by creating a dealership culture that supports critical customer journeys.
Pallotta Ford Lincoln Success Story
Thanks to Mastermind's accurate data and predictive marketing campaigns, the team at Pallotta Ford can't even imagine what life would be like without Mastermind's superior technology.
Plan, Prepare, Pivot: Sustainable Success in 2022
automotiveMastermind’s Ian Grace and IHS Markit's Pete Margaros explore the current state of automotive sales and inventory as well as discussing what the latest forecasts mean for dealers in 2022.
Findlay Chevrolet Testimonial
Mastermind is helping Findlay Chevrolet sell more vehicles as well as acquire more inventory to fill their lot. Interested in what Mastermind can do for you? Contact us for a demo today.
Helms Bros Mercedes-Benz Testimonial - Invaluable Partner
Mastermind is helping Helms Bros Mercedes-Benz by providing concrete strategies to service their customers amid inventory shortages. Interested in what Mastermind can do for you? Request a demo today.
Gullo Toyota Testimonial
Mastermind is helping Gullo Toyota sell more vehicles as well as acquire more inventory to fill their lot. Interested in what Mastermind can do for you? Contact us for a demo today.
4 Ways for Auto Dealers to Stay Ahead of 2022 Inventory Challenges
The latest forecasts highlight why dealers experiencing inventory shortages can’t afford to pause their sales and marketing efforts until the market stabilizes.
Why Dealers Need to Focus on Customer Experience Amid Inventory Shortages
To succeed in today’s challenging market, dealers need to ensure they’re offering a dealership buying experience that is true to their brand promise and tailored to their customer at every touchpoint.
3-Step Guide to Protecting Your Dealership Loyalty Customer Base
Retention and loyalty are a critical factor in an automotive dealer's bottom line. Here are three key steps to increase customer loyalty and retention for your auto dealership.
How to Increase Loyalty and Improve Customer Retention Amid Dealership Inventory Shortages
As dealerships’ inventory tighten amid ongoing microchip shortages, now is the time for automotive industry dealers to focus on proactively retaining their loyal customers to improve retention.
4-Point Dealership Data Quality Checklist
Ensure the quality of your dealership's customer data with our 4-Point Data Quality Checklist. Discover our tips for accurate, complete, consistent, and timely data.
Best Practices for Auto Dealers to Communicate with Customers
Of all the components that add up to a successful sale in the automotive industry, your dealership’s communication with customers is the single most crucial factor your team can control.
3 P’s of High-Performing Dealership Marketing
Effective dealership marketing in today’s market means more than putting your name on a billboard or blanketing your market with spray-and-pray offers.