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  • Episode 1: Doug Fleming of Findlay Chevrolet9:07

    Episode 1: Doug Fleming of Findlay Chevrolet

    Mastermind Chief Commercial Officer Andrew Rains and Findlay Chevrolet General Manager Doug Fleming, chat about what it means to be a successful leader and the challenges dealerships are facing today.

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  • Finding New Opportunity in Pre-owned Vehicle Sales

    Finding New Opportunity in Pre-owned Vehicle Sales

    It’s clear that used vehicle sales are going to make or break 2020 for many auto dealerships. Even before COVID-19 disruptions, auto industry sales trends reflected a growing opportunity for...

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  • FREE WEBINAR: 3 Ways to Drive Pre-Owned Auto Sales Profitability in 2020

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  • 5-Point Action Plan for Reaccelerating Car Sales Beyond the Pandemic

    5-Point Action Plan for Reaccelerating Car Sales Beyond the Pandemic

    With the auto retail market showing signs of recovery, now is the time for auto dealers to drive auto sales in 2020. Discover our 5-point action plan for recovery and reaccelerating past the COVID-19.

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  • Summer Car Sales Guide For Auto Dealerships

    Summer Car Sales Guide For Auto Dealerships

    Summer car sales are always important for auto dealerships’ annual results, and dealers have long depended on traditional summer car sales events, including always-popular Labor Day tentpole end...

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  • John Roberts Toyota Testimonial

    John Roberts Toyota Testimonial

    Market EyeQ is helping John Roberts Toyota sell more cars through effective and personalized predictive marketing campaigns. Interested in what Market EyeQ can do for you? Contact us for a demo.

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  • 3 Ways to Increase Your Pre-Owned Sales Profitability

    3 Ways to Increase Your Pre-Owned Sales Profitability

    Improving pre-owned car sales profitability means figuring out not only how to sell more used cars, but also how to improve your average profit on the cars you sell.

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  • The State of Automotive Finance in 2020: What Dealers Need to Know

    The State of Automotive Finance in 2020: What Dealers Need to Know

    The state of the automotive finance market, like the rest of the automotive industry, is one of upheaval and complexity. The good news is the automotive industry is beginning to rebound, and car...

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  • 3 Tips to Improve Your Dealership’s Used Car Sales1:20

    3 Tips to Improve Your Dealership’s Used Car Sales

    Carla Wade, Director of Sales Development, shares how dealers can act now to maximize their pre-owned sales profitability and accelerate their recovery efforts.

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  • Maximize Your Pre-Owned Sales & Profits with Market EyeQ

    Maximize Your Pre-Owned Sales & Profits with Market EyeQ

    Pre-owned car buyers' wants and needs are more complex than new car buyers’. Mastermind understands these behaviors and simplifies their decision-making process with personalized marketing campaigns.

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  • Auto Sales: Why Personalized Marketing Is More Important Than Ever

    Auto Sales: Why Personalized Marketing Is More Important Than Ever

    In our previous blog on personalized marketing , we discussed the basics of what personalized marketing is, what types of personalized marketing capabilities are available for dealerships and how...

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  • The 5 W’s of Auto Sales Prospecting

    The 5 W’s of Auto Sales Prospecting

    Auto dealerships can utilize the 5 W’s to identify their best car buyer prospects, gain insight into prospects’ buying behaviors and successfully increase more car sales.

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  • Limiting Loyalty Defection with Conquest Marketing: What You Need to Know

    Limiting Loyalty Defection with Conquest Marketing: What You Need to Know

    Conquest marketing will be an integral part of maintaining market share as nomadic consumer behavior increases in 2020 throughout the remainder of the pandemic and beyond.

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  • How Data is Helping Dealers Look Ahead 15:00

    How Data is Helping Dealers Look Ahead

    In this podcast, Marco Schnabl, CEO of automotiveMastermind, talks about using predictive analytics to drive showroom traffic and how dealers can navigate new shopping behaviors from consumers.

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  • Keeping Your Dealership Employees Motivated Amid Uncertainty30:06

    Keeping Your Dealership Employees Motivated Amid Uncertainty

    Mastermind's Chief Commercial Officer, Andrew Rains, and Sr. Director of Partner Experience, Katie Loyas, discuss keeping employees positive in trying times.

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  • Market EyeQ - Identify Quality Leads, Increase Retention, and Expand Your Portfolio

    Market EyeQ - Identify Quality Leads, Increase Retention, and Expand Your Portfolio

    Get the only dealership solution you need to identify quality leads, increase retention, and expand your portfolio via service and conquest opportunities.

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  • The 35-Point Checklist You Need For Reopening Your Dealership

    The 35-Point Checklist You Need For Reopening Your Dealership

    A successful reopening requires dealers to start thinking ahead right now. View our checklist for a comprehensive look at what must be considered when reopening your dealership.

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  • How to Kickstart Auto Sales After COVID-19 Disruptions

    How to Kickstart Auto Sales After COVID-19 Disruptions

    It may seem counterintuitive to view the post-pandemic marketplace as an “opportunity,” but that’s what it will be for dealers who are prepared to serve customers in the new environment.

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  • Market EyeQ Advantage1:39

    Market EyeQ Advantage

    Market EyeQ is the industry's first-ever sales platform that allows dealers to target loyalty, service and conquest customers from one tool. Learn how Market EyeQ can help you sell more.

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  • Audi Princeton Success Story3:31

    Audi Princeton Success Story

    Meet the team at Audi Princeton in New Jersey. Their dealership has seen a lift in sales due to Market EyeQ's ability to target loyalty, service and conquest opportunities all from one tool.

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  • Lexus of Warwick Success Story2:58

    Lexus of Warwick Success Story

    Meet the team at Lexus of Warwick in Rhode Island. Through Market EyeQ's Behavior Prediction Score®, Lexus of Warwick's sales team can easily identify who is most likely to purchase a vehicle next.

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