Decoding BPS: Inside In-Market, Vehicle and Deal Scores
Discover how Mastermind’s In-Market Vehicle and Deal Scores work together to form the updated Behavior Prediction Score® giving dealers deeper insights into customer behavior.
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Conquesting Competitors
Learn how to enhance your dealership’s conquest marketing with these free resources. Explore checklists, guides, and articles to help improve your dealership’s conquest marketing efforts.
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Level Up with the Mastermind Deal Sheet
Mastermind consolidates all relevant customer information in an intuitive layout so your team can spend more time selling and less time searching.
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Mastermind News: Redesigned Customer Deal Sheet + Enhanced Behavior Prediction Score®
Learn about automotiveMastermind’s redesigned Customer Deal Sheet and enhanced Behavior Prediction Score® (BPS). See how these updates help dealerships prioritize outreach and engage more buyers.
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3 Steps to Developing a Data-Driven Marketing Strategy for Any Size Dealership
Learn steps for dealerships to create and manage a dealer data-driven marketing strategy that increases sales, service revenue and customer retention.
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Acquire Vehicles from Untapped Sources in Your Own Backyard
Watch this quick video to learn more about how Mastermind utilizes consumer and household data to mine your conquest market.
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Service-to-Sales Flyer
Mastermind's Service-to-Sales solution provides dealers with empowering insights that allow them to effectively work the drive to fuel sales and grow pipeline.
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