Changing Auto Buyer Behavior: Tips to Help Dealers Adapt
Discover various Mastermind tools to help your dealership navigate car buying behaviors. Keep up with the constant development in the auto industry. Learn more.
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Marketing Best Practices
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What Does Personalization Mean for Your Dealership?
Discover the effects of Mass Personalization in automotive and what it means for your dealership in the future. Learn more at automotiveMastermind.
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Achieve a Marketing ROI Up to 15X
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Auto Dealership Marketing Ideas for a Data-Driven Audience
Explore Mastermind resources that will help your dealer tailor data-driven audiences. Discover how to use these tools to boost your business. Learn more.
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3 Proactive Ways to Improve Customer Experience in the Automotive Industry
Learn how to be proactive in handling customer relationships at your dealership. Explore tips to improve the overall CX and enhance satisfaction rates.
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How to Improve Your Dealership’s BDC Experience
Discover why your dealership's BDC is important & how to improve the efficacy of your BDC when provided the right tools and training to succeed. Learn more.
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How Dealerships Can Maximize Their Sales This Holiday Season
Discover how your dealership can maximize its holiday car sales and marketing efforts. Sell more vehicles and outperform the competition. Learn more.
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3 Best Practices for Pre-Owned Car Dealerships
Explore three pre-owned dealership best practices, including building a profitable used vehicle inventory and identifying prospective used car buyers. Learn more.
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How to Use Data to Craft Messaging for Dealership Customers
Explore a variety of ways that automotiveMastermind can help car dealerships use data to connect with their customers via messaging. Learn more.
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3 Dealership Tips for New Inventory Presales
Explore three tips and best practices for dealership presales using an inventory management strategy to improve new vehicle turnover rates.
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3 Tips to Grow Your Portfolio with Conquest Marketing
Discover how to grow your dealership portfolio with conquest marketing by taking advantage of diminished loyalty, using data in your service drive, Certified Pre-Owned opportunities, and more.
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Mastermind Testimonial: Predictive Marketing Campaigns for Dealers
Hear directly form our dealers partners as they share their experiences using Mastermind's predictive marketing campaigns. Dealers who market with Mastermind see a 15X ROI.
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3 Emerging Conquest Marketing Opportunities for Dealers in 2022
Learn about conquest opportunities for dealerships in 2022 as well as tips for auto dealers to improve their conquest marketing strategies to drive more sales.
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Dealership Cheat Sheet: 5-Steps to Marketing with Low or No Inventory
Dealers may experience low or no inventory through 2022. Use this valuable guide to find opportunity in 5 steps: plan, acquire inventory, sell pre-orders, work the service drive, and retain customers.
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Three Tips to Create a Dealership Culture Driven by Customer Experience
Explore tips for auto dealers to improve the dealership customer experience by creating a dealership culture that supports critical customer journeys.
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Why Dealers Need to Focus on Customer Experience Amid Inventory Shortages
Inventory shortages are common in today's auto industry. Discover how dealers can manage this issue by focusing on the customer experience. Learn more.
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4-Point Dealership Data Quality Checklist
Ensure the quality of your dealership's customer data with our 4-Point Data Quality Checklist. Discover our tips for accurate, complete, consistent, and timely data.
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Best Practices for Auto Dealers to Communicate with Customers
Of all the components that add up to a successful sale in the automotive industry, your dealership’s communication with customers is the single most crucial factor your team can control.
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3 P’s of High-Performing Dealership Marketing
Effective dealership marketing in today’s market means more than putting your name on a billboard or blanketing your market with spray-and-pray offers.
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Dealership Data-Driven Marketing: 3 Things Dealers Need to Know
In the past year, dealerships have experienced dramatic highs and lows ranging from historically high sales and profits to historically low daily supplies of new vehicles due to the chip shortage.
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12-Point Checklist for Modern Dealership Marketing
Explore our 12-point checklist to help your dealership be proactive in your marketing strategy. Maximize your dealership’s opportunities by reaching prospective buyers earlier in their buying journey.
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