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Get Ready, NADA Show 2026: We’re Bringing the Future of Dealership Performance to Booth #3923

Published Date
Author automotiveMastermind

Author: Dave Marcus, Director of Product Marketing, automotiveMastermind.

Key Takeaways:

  • automotiveMastermind is coming to NADA Show 2026 with two major innovations dealers have been asking for: Command Center and the next evolution of Fritz.
  • Command Center is a new homepage-style dashboard built to help sales and BDC teams focus on the right leads and opportunities in the moment.
  • Fritz is now fully conversational, giving reps AI support to brainstorm sales follow ups, overcome objections, and improve customer messaging directly inside Mastermind.
  • Visit Booth #3923W to see how these updates support dealership workflows, lead prioritization, and AI-guided outreach.

If you’re heading to NADA Show next week, buckle up — because automotiveMastermind is coming in hot with two major product innovations designed to give dealers something they’ve been craving: powerful, easy-to-use dealership technology that actually moves metal.

For the last year, we’ve been laser focused on one mission: help dealerships work smarter, faster, and with more confidence. And at NADA Show 2026, we’re excited to showcase two major steps forward in that journey: the new Command Center and the next evolution of our AI sales consultant, Fritz. If you’d like to see either of these innovations in action, good news: you can pre-book a demo today and meet us at Booth #3923W.

Command Center:
A Bold New Dealership Home Base for Every Sales and BDC Team

Dealers tell us every day that managing opportunities takes too much time — too many tabs, too many reports, too many different systems telling different stories. That’s exactly why we built Command Center, a brand-new homepage style dashboard designed to help your team prioritize the right leads and opportunities, right now.

Command Center pulls together real-time engagement signals, service activity, incentive expirations, website behavior, and our industry-leading predictive analytics into one simple, intuitive starting point. That means no more digging. No more guessing. No more missing the moment.

What makes Command Center a game-changer:

  • A prioritized daily list based on powerful buyer intent signals
  • A clear view of high intent shoppers ready for immediate action
  • A real-time activity feed to keep your team focused
  • An integrated workflow powered by the same intelligence that has helped Mastermind dealers close more deals for over a decade

Command Center reflects exactly what modern dealerships need: speed, clarity, and a single source of truth — all designed to help your team do more without working more.

Fritz:  Now Fully Conversational, Even More Powerful AI

If Command Center is the new home base, Fritz is the AI teammate who never clocks out.

We’ve taken Fritz — already beloved for helping sales and BDC reps craft personalized customer outreach — and made it fully conversational. Team members can now talk to Fritz in natural language to brainstorm follow-up strategies, overcome objections, refine messaging, and translate communications into more than 100 languages.

Dealers tell us all the time: “We don’t need gimmicks. We need AI that delivers.” And Fritz delivers by helping your team:

  • Create high-quality, customer-specific messages in seconds
  • Maintain consistent dealership outreach across reps and rooftops
  • Stay inside Mastermind while getting guidance grounded in real customer data
  • Open more conversations and accelerate more deals through authentic, data-driven communication

This evolution of Fritz is more than an upgrade — it’s a leap forward in how automotive sales teams communicate. And we can’t wait for you to see it in action.

See It All Live at NADA Show 2026 — Booth #3923W

Both Command Center and Fritz will be live, hands-on, and fully demo-ready next week in Las Vegas. If you want to experience how the industry’s most trusted data, predictive analytics, and AI capabilities come together to supercharge your team’s performance — you won’t want to miss this.

Come meet us at Booth #3923W to experience these enhancements in action.

Let’s make 2026 your dealership’s most confident and profitable year yet.
See you at NADA Show 2026! Pre-book your demo now.