Whitepapers

10-Point Checklist to Proactively Retain Loyalty Customers

3-Step Guide to Fueling the Service Drive in 2022

Use our guide to build a service-to-sales process at your dealer in just 3 steps: predictive marketing, customer engagement, and acquisition. Learn more.

Leading Winning Dealership Teams: Cheat Sheet

Discover tips for inspiring winning dealership teams. Doug Fleming, manager of Findlay Chevrolet dealership, shares how to be a successful leader.

3 Reasons Not to Pump the Brakes on Dealership Marketing in 2022

Discover why your dealership should maintain its focus on marketing strategies in 2022 despite rising prices and lack of incentives for customers.

Path to Proactively Preventing Lease Buybacks

Discover Mastermind's tips to keep your customers engaged and satisfied throughout their lease. Learn to stop customer defection by preventing lease buybacks using this guide.

Predictive Marketing for Dealerships 201

Discover how your auto dealership can use predictive marketing and dealership data insights to increase sales and efficiency. Check out our advanced marketing and analytics guide today.

3 C’s of Building a Better BDC

Discover how your dealership can build a better bdc with these three bdc tips. Get the tools to help you use your bdc to help grow your business. Learn more.

3 Step Guide to Dealership Conquest Marketing in 2022

Maximize your dealership marketing efforts to outperform your competitors. This 3 Step guide to dealership conquest marketing in 2022 shows you how to deploy a winning data-driven conquest strategy.

Predictive Marketing for Dealerships 101

Learn how auto marketers use predictive analytics to help dealerships of all sizes automate processes, remove inefficiencies, and target top prospective customers with personalized messaging at scale.

Working the Drive 201: How to Maximize Service-to-Sales Revenue

Learn how to create the best dealership service department by taking advantage of the service drive to find new opportunity for sales and inventory acquisition.

11-Point Marketing Checklist for Dealerships of Any Size

While fewer vehicles may be sitting on your lot today, a proactive data-driven customer retention and vehicle sales strategy is going to be the ongoing key to your dealership’s continued success.

Working the Drive 101: How to Maximize Service-to-Sales Revenue

Discover the Mastermind guide to maximize service-to-sales revenue for your dealership by driving sales, acquiring inventory, and retaining customers.

Strategic Staffing Checklist for Dealerships in 2022

Discover how to build an efficient dealership team with this guide to recognize when the team needs to grow & standardize the recruiting/onboarding processes.

3-Step Guide for Dealership F&I Success Amid Inventory Shortages

Discover the 3-Step Guide for Dealership F&I (Finance & Insurance) Success for tips to optimize your efforts, personalize sales, and communicate effectively amid inventory shortages.

3 Tips to Grow Your Portfolio with Conquest Marketing

Discover how to grow your dealership portfolio with conquest marketing by taking advantage of diminished loyalty, using data in your service drive, Certified Pre-Owned opportunities, and more.

Dealership Templates for Customer Communication Amid Inventory Shortages

Even during vehicle inventory shortages, auto dealerships must stay in touch with customers. Stay in consistent contact with your customers using these professionally crafted email and call scripts.

30-Question Quiz for Maximizing Revenue in the Service Drive

Take this quiz to determine if you are fully prepared to maximize the value of your service drive in 2022! In 30 questions you will discover where to improve your efforts to generate more revenue.

Dealership Cheat Sheet: 5-Steps to Marketing with Low or No Inventory

Dealers may experience low or no inventory through 2022. Use this valuable guide to find opportunity in 5 steps: plan, acquire inventory, sell pre-orders, work the service drive, and retain customers.

12-Point Planning Checklist for 2022 Inventory Shortages

With market changes and rising demand, 2022 promises to have dealership inventory challenges. Read automotiveMastermind’s 12-Point checklist to proactively acquire and sell vehicles in the year ahead.