Whitepapers

Learn how to improve your dealership performance with these helpful resources.

  • 3-Step Guide to Fueling the Service Drive in 2022

    3-Step Guide to Fueling the Service Drive in 2022

    Use our guide to build a service-to-sales process at your dealer in just 3 steps: predictive marketing, customer engagement, and acquisition. Learn more.

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  • Leading Winning Dealership Teams: Cheat Sheet

    Leading Winning Dealership Teams: Cheat Sheet

    Discover tips for inspiring winning dealership teams. Doug Fleming, manager of Findlay Chevrolet dealership, shares how to be a successful leader.

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  • 3 Reasons Not to Pump the Brakes on Dealership Marketing in 2022

    3 Reasons Not to Pump the Brakes on Dealership Marketing in 2022

    Discover why your dealership should maintain its focus on marketing strategies in 2022 despite rising prices and lack of incentives for customers.

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  • Path to Proactively Preventing Lease Buybacks

    Path to Proactively Preventing Lease Buybacks

    Discover Mastermind's tips to keep your customers engaged and satisfied throughout their lease. Learn to stop customer defection by preventing lease buybacks using this guide.

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  • Predictive Marketing for Dealerships 201

    Predictive Marketing for Dealerships 201

    Discover how your auto dealership can use predictive marketing and dealership data insights to increase sales and efficiency. Check out our advanced marketing and analytics guide today.

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  • 3 C’s of Building a Better BDC

    3 C’s of Building a Better BDC

    Discover how your dealership can build a better bdc with these three bdc tips. Get the tools to help you use your bdc to help grow your business. Learn more.

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  • 3 Step Guide to Dealership Conquest Marketing in 2022

    3 Step Guide to Dealership Conquest Marketing in 2022

    Maximize your dealership marketing efforts to outperform your competitors. This 3 Step guide to dealership conquest marketing in 2022 shows you how to deploy a winning data-driven conquest strategy.

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  • Predictive Marketing for Dealerships 101

    Predictive Marketing for Dealerships 101

    Learn how auto marketers use predictive analytics to help dealerships of all sizes automate processes, remove inefficiencies, and target top prospective customers with personalized messaging at scale.

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  • Working the Drive 201: How to Maximize Service-to-Sales Revenue

    Working the Drive 201: How to Maximize Service-to-Sales Revenue

    Learn how to create the best dealership service department by taking advantage of the service drive to find new opportunity for sales and inventory acquisition.

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  • 11-Point Marketing Checklist for Dealerships of Any Size

    11-Point Marketing Checklist for Dealerships of Any Size

    While fewer vehicles may be sitting on your lot today, a proactive data-driven customer retention and vehicle sales strategy is going to be the ongoing key to your dealership’s continued success.

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  • Working the Drive 101: How to Maximize Service-to-Sales Revenue

    Working the Drive 101: How to Maximize Service-to-Sales Revenue

    Discover the Mastermind guide to maximize service-to-sales revenue for your dealership by driving sales, acquiring inventory, and retaining customers.

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  • Strategic Staffing Checklist for Dealerships in 2022

    Strategic Staffing Checklist for Dealerships in 2022

    Discover how to build an efficient dealership team with this guide to recognize when the team needs to grow & standardize the recruiting/onboarding processes.

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  • 3-Step Guide for Dealership F&I Success Amid Inventory Shortages

    3-Step Guide for Dealership F&I Success Amid Inventory Shortages

    Discover the 3-Step Guide for Dealership F&I (Finance & Insurance) Success for tips to optimize your efforts, personalize sales, and communicate effectively amid inventory shortages.

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  • 3 Tips to Grow Your Portfolio with Conquest Marketing

    3 Tips to Grow Your Portfolio with Conquest Marketing

    Discover how to grow your dealership portfolio with conquest marketing by taking advantage of diminished loyalty, using data in your service drive, Certified Pre-Owned opportunities, and more.

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  • Dealership Templates for Customer Communication Amid Inventory Shortages

    Dealership Templates for Customer Communication Amid Inventory Shortages

    Even during vehicle inventory shortages, auto dealerships must stay in touch with customers. Stay in consistent contact with your customers using these professionally crafted email and call scripts.

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  • 30-Question Quiz for Maximizing Revenue in the Service Drive

    30-Question Quiz for Maximizing Revenue in the Service Drive

    Take this quiz to determine if you are fully prepared to maximize the value of your service drive in 2022! In 30 questions you will discover where to improve your efforts to generate more revenue.

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  • Dealership Cheat Sheet: 5-Steps to Marketing with Low or No Inventory

    Dealership Cheat Sheet: 5-Steps to Marketing with Low or No Inventory

    Dealers may experience low or no inventory through 2022. Use this valuable guide to find opportunity in 5 steps: plan, acquire inventory, sell pre-orders, work the service drive, and retain customers.

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  • 12-Point Planning Checklist for 2022 Inventory Shortages

    12-Point Planning Checklist for 2022 Inventory Shortages

    With market changes and rising demand, 2022 promises to have dealership inventory challenges. Read automotiveMastermind’s 12-Point checklist to proactively acquire and sell vehicles in the year ahead.

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  • 3-Step Guide to Protecting Your Dealership Loyalty Customer Base

    3-Step Guide to Protecting Your Dealership Loyalty Customer Base

    Retention and loyalty are a critical factor in an automotive dealer's bottom line. Here are three key steps to increase customer loyalty and retention for your auto dealership.

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  • 4-Point Dealership Data Quality Checklist

    4-Point Dealership Data Quality Checklist

    Ensure the quality of your dealership's customer data with our 4-Point Data Quality Checklist. Discover our tips for accurate, complete, consistent, and timely data.

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