6 Tips to Attract First-Time Car Buyers

Discover tips for inspiring winning dealership teams. Doug Fleming, manager of Findlay Chevrolet dealership, shares how to be a successful leader.

Discover why your dealership should maintain its focus on marketing strategies in 2022 despite rising prices and lack of incentives for customers.

Discover Mastermind's tips to keep your customers engaged and satisfied throughout their lease. Learn to stop customer defection by preventing lease buybacks using this guide.

Discover how your auto dealership can use predictive marketing and dealership data insights to increase sales and efficiency. Check out our advanced marketing and analytics guide today.

Discover how your dealership can build a better bdc with these three bdc tips. Get the tools to help you use your bdc to help grow your business. Learn more.

Maximize your dealership marketing efforts to outperform your competitors. This 3 Step guide to dealership conquest marketing in 2022 shows you how to deploy a winning data-driven conquest strategy.

Learn how auto marketers use predictive analytics to help dealerships of all sizes automate processes, remove inefficiencies, and target top prospective customers with personalized messaging at scale.

Learn how to create the best dealership service department by taking advantage of the service drive to find new opportunity for sales and inventory acquisition.

While fewer vehicles may be sitting on your lot today, a proactive data-driven customer retention and vehicle sales strategy is going to be the ongoing key to your dealership’s continued success.

Discover the Mastermind guide to maximize service-to-sales revenue for your dealership by driving sales, acquiring inventory, and retaining customers.

Discover how to build an efficient dealership team with this guide to recognize when the team needs to grow & standardize the recruiting/onboarding processes.

Discover the 3-Step Guide for Dealership F&I (Finance & Insurance) Success for tips to optimize your efforts, personalize sales, and communicate effectively amid inventory shortages.

Discover how to grow your dealership portfolio with conquest marketing by taking advantage of diminished loyalty, using data in your service drive, Certified Pre-Owned opportunities, and more.

Even during vehicle inventory shortages, auto dealerships must stay in touch with customers. Stay in consistent contact with your customers using these professionally crafted email and call scripts.

Take this quiz to determine if you are fully prepared to maximize the value of your service drive in 2022! In 30 questions you will discover where to improve your efforts to generate more revenue.

Dealers may experience low or no inventory through 2022. Use this valuable guide to find opportunity in 5 steps: plan, acquire inventory, sell pre-orders, work the service drive, and retain customers.

With market changes and rising demand, 2022 promises to have dealership inventory challenges. Read automotiveMastermind’s 12-Point checklist to proactively acquire and sell vehicles in the year ahead.

Retention and loyalty are a critical factor in an automotive dealer's bottom line. Here are three key steps to increase customer loyalty and retention for your auto dealership.

Ensure the quality of your dealership's customer data with our 4-Point Data Quality Checklist. Discover our tips for accurate, complete, consistent, and timely data.

Looking to build a winning dealership team? Explore our 4 step guide to building a strong team to help your dealership adapt to challenges and obstacles.