Dealership CX: Buzzword or Today's Competitive Edge?
automotiveMastermind’s Ian Grace and David Effren discuss how taking a proactive approach to customer experience gives dealers a competitive edge against online-only retailers when it comes to both converting buyers and acquiring pre-owned vehicles – as well as insights into what today’s buyers want.
In this webinar you will learn:
- How focusing on customer experience supports more proactive, profitable dealership sales and acquisition strategies
- What modern customers want – and expect – during their buying experience
- Tactical tips and strategies for dealers to engage and convert buyers with a personalized customer experience